Versace eyewear unveils its spring-summer 2024 campaign, vividly portraying style and color, featuring the radiant Iris Law. Set against a backdrop of soft pastels and checkerboard motifs that nod to pop art aesthetics, the campaign is a visual treat and a showcase of fashion-forward design.
Photographed by Tim El Kaïm, each campaign image brings forth the Versace vision of boldness and luxury. Iris Law, her hair styled in a sharp, platinum pixie cut, captures attention with an array of stunning eyewear that contrasts soft pastels and bold, dark outlines.
Versace Eyewear Spring 2024 Campaign
Before this, Iris graced the Dylan Purple fragrance campaign. The campaign focuses on distinct eyewear styles introduced at the Milan runway show, including optical and sunglass frames.
A fusion of traditional and contemporary, the designs feature chunky frames in black, pink, and white, adorned with the iconic Medusa and Greca symbols. Complementing the eyewear, Iris is styled in chic tweed jackets, ornate ribbon headbands, and statement earrings.
Each look is carefully curated to enhance the glasses’ visual impact. The Medusa Medallion and shield sunglasses are spotlighted, underlining their status as this season’s flagship models. This series continues Versace’s fashionable legacy, following its celebrated Icons campaign with Anne Hathaway.
