HUL’s Tresemme names Ananya Panday as brand ambassador

Tresemme, a hair care brand by Hindustan Unilever Ltd (HUL) has signed Bollywood actor Ananya Panday as its brand ambassador for the Indian market. She will endorse the brand alongside actor Kiara Advani.

The partnership will kick off with a series of television & digital campaigns featuring Ananya Panday showcasing hair care products from Tresemme.

Commenting on the association, Harman Dhillon, executive director beauty at HUL in a statement said, “Ananya embodies the spirit of the modern woman who is bold, confident, and aspirational. We strongly believe she is the perfect fit for brand Tresemme which has always helped women look and feel her best, every day, not just salon days.”

Ananya Panday added, “I am excited to join forces with Tresemmé, a brand that celebrates self-expression and empowers women to master their own look and style. As someone who loves experimenting with hairstyles and exploring different looks, I can’t wait to share my favourite Tresemmé products and salon-inspired styling secrets with my fans.”

Tresemmé products are available on the brand’s website and e-commerce platforms like Amazon, Nykaa, Myntra, Flipkart, Purplle among others.