Fine jewellery brand PNG Jewellers has opened its first ‘LiteStyle’ jewellery store in North Goa’s Porvorim to offer its lightweight gold and diamond jewellery to the state’s shoppers. The 1,000 square foot boutique opened its doors to the public with Marathi actress Mrunmayee Deshpande.
“The launch of ‘LiteStyle by PNG Jewellers’ marks the beginning of a new sub brand under the umbrella of PNG Jewellers,” PNG Jewellers’ chairman and managing director Saurabh Gadgil in a press release. “LiteStyle will have a sharp focus on bringing light weight fine jewellery that is highly fashion oriented to meet the requirements of upwardly mobile working women. With a special focus on these empowered women in our community, we are aiming to support their day to day choice of expression through stylish jewellery offerings. This new sub brand marks a significant milestone in the journey of the PNG Jewellers family, and we are excited to bring our legacy to the thriving community of Porvorim.”
LiteStyle’s range of 18 and 22 karat gold jewellery and silver jewellery is designed for everyday wear and to flatter both western and traditional style ensembles. Products available in the new outlet include earrings, necklaces, pendants, chains, bracelets, and rings among others.
“Jewellery is an expression of individuality and emotions, and I believe this store captures the essence of both style and substance in every piece,” said Mrunmayee Deshpande at the opening. “It’s truly an honor to be a part of the inauguration of the first ever LiteStyle by PNG Jewellers store, and I congratulate the entire team on this splendid addition to their legacy.”
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