Pepperfry appoints Mahip Dwivedi as vice president marketing

Pepperfry, an e-commerce home goods company has appointed Mahip Dwivedi as the new vice president of marketing.

In his role, he will spearhead the organisation’s marketing strategy, brand communication, performance marketing, retention, and public relations functions.

Commenting on the appointment, Ashish Shah, CEO of Pepperfry in a statement said, “We are thrilled to welcome Mahip Dwivedi to the Pepperfry family as our new head of marketing. Mahip’s wealth of experience and proven track record in driving successful marketing campaigns aligns seamlessly with our vision for Pepperfry’s future growth and innovation. We are excited about the invaluable contributions he will bring to the table.”

Mahip Dwivedi added, “I am honoured to join Pepperfry, a brand synonymous with quality and innovation in the e-furniture and home decor sector. I look forward to leading the marketing team and making valuable contributions to ensure the ongoing success and growth of Pepperfry.”

Mahip Dwivedi has over 14 years of extensive experience in digital and performance marketing. Prior to joining Pepperfry, he worked in senior roles in the marketing division at Tyke Investment and Flipkart.