Chanel introduces its spring-summer 2024 eyewear campaign, a series of portraits that capture the essence of sophistication and bold design. The collection, a nod to the effervescent 1970s and 1980s, offers a modern reinterpretation of classic styles.
Chanel Eyewear Spring/Summer 2024 Campaign
The statement spring accessories range from aviator-style frames to the boldness of shield styles and the distinctive allure of chain details. Under the lens of Karim Sadli, the advertisements showcase the diverse beauty and poise of leading models Liu Wen, Loli Bahia, América González, and Alaato Jazyper.
Their gazes, accentuated by the sleek shades, are poised between the reflection of the past and the contemporary flair. Max Pearmain’s styling pairs the eyewear with dark tweed ensembles, delicate lace tops, and chic jewelry that includes strands of pearls.
These adornments contribute to a look that is timelessly Chanel. The textures of the fabrics and the sheen of the eyewear create a visual dialogue fresh from the Iconic handbag campaign featuring Penélope Cruz.